Moniker Commons Policies and Procedures Mockup
As a Graphic Design Intern at Moniker Group, I generated promotional materials, including flyers, coffee menus, and marketing personas, while collaborating on creative strategies for future projects. My role involved producing engaging visual content that aligned with brand goals, from updating office manuals to designing new promotional assets. Through active participation in brainstorming sessions, I contributed to the team’s vision, enhancing the brand’s reach and consistency.
MONIKER COMMONS POLICIES AND PROCEDURES:
I designed the Policies and Procedures booklet for Moniker Commons to create a cohesive, user-friendly resource for team members. This booklet covered essential guidelines, operational procedures, and brand standards, blending clear typography and structured layouts to ensure easy navigation. The goal was to reinforce brand consistency and streamline information access, supporting a well-organized and professional office environment. This was designed in Adobe InDesign and Adobe Illustrator.
BRUNCH BASH HANDOUT:
4x6 Promotional Handout for Moniker Batch Cocktails
For Moniker Group’s Brunch Bash event, I designed a flyer to promote the Moniker Batch cocktail line. Featuring a QR code for a 10% discount, the flyer combined brand aesthetics with an effective call-to-action to drive attendee engagement and sales. This was designed in Adobe Illustrator.
MONIKER DESIGN MARKETING PERSONAS:
For Moniker Design, a branch of Moniker Group, I developed detailed marketing personas to better understand and reach potential clients. These personas captured essential demographics, interests, and client pain points, enabling the team to tailor strategies and messaging to distinct audience segments. This project blended research and creative insights to support more targeted and effective outreach for Moniker Design. This was designed in Adobe InDesign.
MONIKER OUTPOST COFFEE MENU:
For Moniker Outpost, a new coffee shop within the Moniker Group, I created three distinct coffee menu designs to explore different approaches to the brand’s aesthetic and customer experience. Each variation focused on visually appealing layouts highlighting Moniker’s offerings while staying true to the brand’s unique style. This project balanced creativity with functionality, aiming to make the menu engaging and easy for customers to navigate. This was designed in Adobe Illustrator.